PARAJUMPERS STORY - SCOTTISH TREASURE - 

www.parajumpers.it

https://www.youtube.com/watch?v=0aRbfFVSrxk

www.parajumpers.it

The Scottish Highlands are famous all over the world for their beauty and mystery with their stunning scenery and spectacular wilderness. And it is precisely Scotland's rich variety of resources and landscapes that inspire these two passionated designers to create beautiful trunks, where innovative technology works alongside careful design.
"Scotland is really the land of elements, the sea, the wind, the rain...extreme environments, but also beautiful environments. We take a great amount of ideas and inspiration from the landscape surrounding us," explains Marisa Giannasi, Co-Founder and Creative Director of Method Studio, an innovative design company specialized in bespoke trunks and case goods.
In fact, trunk-making is more than just a passion for Method Studio's designer-duo, it's a family affair. The studio was established in 2009, in rural Scotland, by the husband and wife partnership of architect Marisa Giannasi and second-generation cabinetmaker Callum Robinson. Working closely with prestigious luxury brands and discerning private clients, Method Studio meticulously handcrafts exclusive bespoke trunks and furniture ever since –trunks which are proved to be as novel and elegant as they are ingenious.
So what is the secret to making the perfect trunk? “Original, organic and beautiful materials,” smiles Marisa, adding that their choice of high quality materials include locally sourced oak, ash and timber wood, as well as organic leather, crystal and silver. Loyal to the trunk-making legacy, each of Method Studio's trunks are made with the utmost attention to details, which is a true testament to the designer-duo's commitment to high levels of artisanal creation.
In addition, Method Studio always takes great care in putting the customer at the center of their creative process, by listening to what their clientele wants and desires. In this sense, each trunk is unique because it is created to contain different types of objects that often have a sentimental value (a fragrance, a personal object, memorabilia).
"Our story is very important to us – we don't just sell a product, we sell the story of how the product was made, the story of where the tree came from, the story of the man who sold us the tree," concludes Marisa. "You can follow the story all the way back to the beginning, to the origin of the pieces that we make. What we do is very authentic, our pieces have both, a heart and a soul."
Want more STORIES and unique travelogues? Follow our modern-day heroes on www.parajumpers.it, watch our exclusive video footage and discover Parajumpers' latest collections.

La storia di Parajumpers

Riporto di seguito un articolo inglese, pubblicato sul sito http://www.comunicati-stampa.org/ alla pagina http://www.comunicati-stampa.org/parajumpers-history/ relativo alla storia del Brand made in Segusino, Parajumpers.

Parajumpers is a project deriving from the cooperation between Ape&Partners, an Italy-based company with over 50 years of experience in clothes designing and manufacturing, and Massimo Rossetti, who has many years of experience as a designer of outerwear, and also as an importer of American brands for the Italian market.

A meeting with a serving member of the 210th Rescue Squadron in an ill-famed bar in Anchorage, Alaska provided inspiration for Massimo Rossetti’s latest creation, a jacket which has become, like the name says, a real “masterpiece”, sold all around the world and unanimously recognized as an icon of the sportswear style.

The men of the 210th Rescue Squadron, based in Anchorage, Alaska, are highly trained for extreme rescues and recoveries in the wildest, most remote and hostile corners of the Globe. They are the PJs – short for Parajumpers.

The collaboration started in 2006, when the first 3 masterpiece styles were designed: Gobi, Denali, Kodiak. They are still among the most successful pieces of the collection, even after 10 years from the birth of the brand! Over the years, the collection has evolved and grown to more than 100 pieces per season, keeping the spirit and the original soul of the very first styles, but experimenting new materials and designs. Nowadays, the Parajumpers coats can still be distinguished for a number of details that are unique, (pockets, zippers, combinations of colors and fabrics) and the typical Italian fit, looking light and very modern. Furthermore, thanks to the attention to quality and to their timeless style, Parajumpers coats remain comfortable, interesting and modern even after 20 years.